The Magic of Customer Experiences

Are You Selling Your Way Into Bankruptcy?

As principal of an interior design practice, when you're out of cash, and can't access any new sources, it's game over. End of story. Don't let the...

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When Profits Could Be Bad News for Your Design Firm

I could give, and have given, many lectures on the difference between profits and cash flow. And while a key success factor for an interior design...

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Want to Lose Money? Offer Your Design Clients Great Customer Service!

One thing that has always driven me crazy is when I work with interior designers who suffer from what I have come to label “Infinite Service...

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